With Agile CRM’s landing page builder, anybody can build a custom landing page for increased conversions. We take care of all the basic stuff, providing you with free templates and instant previews, but it’s up to you to customize the pages for your business and customers. There are a ton of blog posts and e-guides of various varieties that claim to help you build higher-converting landing pages, but how many of those posts are just trying to sell you a product? How do you know which resources are the most useful?
To make your landing-page journey an easy one, we’ve selected some of the best blog posts, podcasts and other resources to help you create and optimize landing pages for any type of business. These free landing page resources are essential reading.
Best Landing Page Resources
Here are some of the best landing page resources on the internet. We hope that they’ll help you create more dynamic customer journeys for faster scaling and higher levels of sales and user engagement. And we’ll be sure to let you know when we discover more how-to gems.
[Tweet “Build better #landingpages with these free resources. #AgileLove #growthhacking “]
To start things off right, here’s a straightforward getting started guide to Agile CRM’s landing page builder, with a little humor thrown in for good measure.
— Agile CRM (@agilecrm) February 17, 2016
Landing Page Inspiration
Looking for inspiration? Remember what Pablo Picasso said by way of Steve Jobs: good artists copy, great artists steal.
To start off our inspiration, here’s an extensive post on the WordStream blog about highly effective landing pages. It goes beyond a simple list of cool-looking landing pages by explaining why the landing pages work so well, including aspirational copy, unique selling propositions and letting images do the talking.
For landing pages that are particularity good at branding, check out Simon Harvey’s 5 Best Practices in Landing Page Design. Harvey is a marketing consultant who understands the importance of always putting the user/customer first.
Here’s an interesting statistic from Unbounce: Through landing page A/B testing with different personalized messages, they discovered that “Hi blog reader” converted twice as much (24% vs 12%) as “Wanna run better marketing campaigns?” on one particular landing page. Talk about a counter-intuitive lesson! Start cooking up better landing pages today with Unbounce’s Perfect Landing Page Recipe infographic and blog post.
PS. If you’re using Unbounce, don’t forget to integrate Unbounce with Agile CRM!
eCommerce Landing Pages
Shopify is at the heart of the e-commerce revolution, and Shopify landing pages can make all the difference in turning your web store into a mainstay of online commerce. Did you know that you can use Shopify event triggers directly in Agile CRM, such as running an email campaign when a new customer is created in your Shopify account? This feature is a powerful complement to e-commerce landing pages in your Shopify store, helping with targeted segmentation and automated engagement.
Tracking Landing Pages
— Agile CRM (@agilecrm) January 23, 2016
Landing Page Optimization with Neil Patel & Sherice Jacob
Neil Patel and Sherice Jacob are all about optimizing every single aspect of a landing page in their Definitive Guide to Landing Page Optimization:
If your site’s landing pages are suffering from poor pay-per-click performance, you’re not getting customers to click past the first page or you just want the absolute truth on what really works — today so that you can start optimizing, testing, tracking and reaping the benefits — this is the guide for you.
Landing Page Podcast and Webinar with Patt Flynn
Do you listen to Patt Flynn’s Smart Passive Income podcast? His interviews are especially great because they go into detail about user flows, costs and benefits of real web-based businesses of every conceivable variety. His Rapid Listbuilding 2.0 webinar is an excellent resource for learning about landing pages and how they fit into a marketing flow. He also often talks about landing pages on the podcast:
— Alan Steinborn (@Alan_Steinborn) September 29, 2014
Flynn uses LeadPages, but his tips apply to landing pages built with any software. If you’re using LeadPages, great! Agile CRM integrates seamlessly with LeadPages. If you’re using Agile CRM, awesome! Our landing page builder is built into the app.
Want to share other landing page resources? Tweet at us or let us know in the comments below.