How to close more deals with sales automation software

How to close more deals with sales automation software

If you run a sales organization, you’ve probably considered implementing technology to streamline processes and increase productivity. Or, you may already be using sales automation software to drive sales.

Either way, it’s important to maximize the use of sales automation systems to receive the maximum return on investment. Doing so can drive excellent results for your team and your bottom line.

Research reveals that 55% of the best-performing companies are using sales automation software to increase productivity and close more deals in less time.

Top-performing companies typically follow a set of best practices to achieve the world-class results they regularly enjoy. Following the same tips can elevate your sales presence to new levels of excellence.

SMS marketing isn’t dead: 11 tips for mastering it

SMS marketing isn’t dead: 11 tips for mastering it

What is SMS marketing? Let me ask this: have you ever received a text message from a business offering you information on deals, discounts, or other offers? That is SMS marketing, and it is alive and well, despite the prevalence of social media marketing and other digital marketing tactics.

In some situations, a text message is simply more convenient and produces better results than email, social media, or other marketing channels.

Plus, research tells us that SMS messages have an open rate of 98%, compared to around 20 to 30% for emails. Moreover, close to 90% of SMS recipients open a text message in the first three seconds of receiving it.

9 live chat software metrics (KPIs) for measuring performance

9 live chat software metrics (KPIs) for measuring performance

Offering a live chat service on your website is advantageous. With free live chat software, it’s easier than ever to do so.

Plus, live chat software carries some significant benefits. Research shows that 79% of companies that offer live chat say that it has a positive impact on sales, revenue, and customer loyalty.

That same research shows us that live chat is the favorite communication method for the majority of consumers. More people prefer live chat for customer support than telephone, email, or social media.

23 tips for building a landing page that converts in 2018

23 tips for building a landing page that converts in 2018

What is a landing page? It is a static page that acts as a catalyst to move leads through the buyer journey and closer to becoming customers. Unlike the pages on your website, a landing page has one simple objective: to persuade visitors to take one desired action.

That action might be viewing a killer piece of inbound content. It may be to request a free demo. It could be to subscribe to your email newsletter. And the list goes on.

Regardless of what you’re offering with your landing page, it must be convincing and engaging enough to motivate visitors to take that desired action.

11 best practices for effective email subject lines

11 best practices for effective email subject lines

The importance of email subject lines is often overlooked. You can draft a killer sales or marketing email, but if the subject line doesn’t grab the recipient’s attention, your email will never be read. And grabbing recipients’ attention is not the only variable at work. Some other commonly used tactics can result in your email never arriving or being sent directly to spam folders.

The goal of drafting the perfect email subject line is a moving target. What worked a few years ago likely doesn’t work today. You must constantly stay up-to-date on spam triggers and remain in touch with consumers’ behaviors, needs, and interests.

7 clever ways to boost customer satisfaction with help desk software

7 clever ways to boost customer satisfaction with help desk software

Customer satisfaction is an often overlooked, but highly essential element of business growth. It’s simple: satisfied customers stick around longer and display brand loyalty. Unsatisfied customers leave you for a competitor. Many tactics will increase your customer satisfaction rates. But, did you know that some of the cleverest tactics involve the use of help desk software?

This is not rocket science in any way; it’s quite simple. Let’s dig in and discuss seven tips for boosting customer satisfaction with help desk software.

Get started with marketing automation software in 7 steps

Get started with marketing automation software in 7 steps

If you’re not yet using marketing automation software to drive your marketing efforts, today is the day to start considering it. As more and more businesses of all shapes and sizes adopt the technology, it’s becoming increasingly difficult to remain competitive in your respective space without a marketing automation software solution in place.

It’s no longer a “nice-to-have,” but rather it’s becoming necessary to use marketing automation to drive revenue growth. Indeed, of those who use marketing automation agree that it is “very important” to the overall success of their marketing efforts.

How to write a perfect press release?

How to write a perfect press release?

A press release, which journalist James Reston used for the first time in the US in 1955, is your company’s official channel for releasing news or making an announcement. Writing an engaging press release is important as it is an essential part of your public relations strategy. However, nowadays, the format of a press release is not limited to the print media only.

People are now able to access information digitally through various media such as social media and online news portals. Limiting the exposure of your press release to the traditional news media doesn’t accomplish much in terms of your public relations strategy. Instead, think of a press release as a valuable part of your marketing content.

11 Email newsletter software tips to deliver the perfect message

11 Email newsletter software tips to deliver the perfect message

Sending a company email newsletter to your customers and prospects is a nice idea. But the actual reality of creating and sending one with a compelling message is a complex undertaking that requires careful planning and execution. One crucially important variable is the fact that you need a marketing automation solution with newsletter software capabilities to help you create and send an effective email newsletter to your constituents.

Having such a solution is par for the course these days, and you can even get a full marketing automation solution for free—check out Agile CRM’s free solution. With the base understanding that you need marketing automation to assist you through the process, here are some tips that will help you create an email newsletter that delivers the perfect message to your audience.

Sales management software – 6 key metrics to track

Sales management software – 6 key metrics to track

Working in sales is not an easy job. You’re constantly under a lot of pressure to meet your quota and produce results. If sales aren’t meeting the targets that are set, much of the responsibility falls on sales management. Sales managers are responsible for the performance of their teams. Luckily, with the use of sales management software, meeting targets is much easier than not using it to drive your efforts.

The best way to ensure that your team is meeting quota, closing enough opportunities, and driving revenue, is to measure sales activity and performance closely. Measuring and analyzing metrics is key to maintaining insight into your team’s results and identifying broken links in the chain so you can fix them and continue to perform at a high level.